Complete Custom Sign Services in Gill, MA

Sign for Cold River Package & Market with American flag, flowers, and Dirt Church banner, in a green, outdoor setting.

One Sign Shop. Every Solution.

At Hale Custom Signs Inc., we offer a full range of professional signage services tailored to your business, organization, or personal branding needs. With over 30 years of hands-on experience, our team builds signs that are not only visually impactful but durable enough to withstand the New England weather.


From one-off designs to full-scale branding packages, we’re equipped to handle every part of your sign project—from concept and design to fabrication and installation.

From Design to Installation—We Do It All

Our services are fully in-house, ensuring high standards of quality and consistency. Every job includes:


  • Consultation & Site Evaluation

  • Graphic Design & Layout Services

  • Material Selection Based on Application

  • Fabrication Using Trusted Brands (3M™, Gemini®, Roland®)

  • On-Site Installation & Mounting

  • Ongoing Maintenance & Repairs (as needed)

We take pride in helping each customer choose the right sign type, placement, and finish based on their specific needs.

Industry Applications

Our custom signage services are ideal for:


  • Retail & Restaurants


  • Contractors & Tradespeople


  • Municipal Buildings & Schools


  • Event Planners & Exhibitors


  • Medical Practices


  • Vehicle Fleets


  • Real Estate Offices


  • Property Management Groups

No matter the industry, we’ll help your business get noticed.

 Our Values

We believe in creating signage that reflects the integrity and professionalism of the businesses we serve. That means:


  • Durability: Our signs are built to last, using the best available materials.

  • Craftsmanship: We sweat the small stuff—because details matter.

  • Creativity: Each project is tailored to the client’s brand and vision.

  • Accountability: We stand behind every sign we install.

Community: We’re a local shop committed to helping other local businesses grow.

Our Signage Capabilities

We specialize in a wide variety of signage types. Explore our core offerings below:

Checkmark in a box.

LED & Neon Signs

Eye-catching, energy-efficient, and long-lasting—our LED and neon signs are custom-built to stand out day or night.

Black checkmark inside a square.

New Signs & Repairs

Whether you're launching a business or restoring a worn sign, we offer fabrication and repairs using top-tier materials and methods.

Checkmark inside a square.

Vehicle Lettering & Wraps

Advertise on the move with custom vehicle wraps and graphics for fleets, commercial vans, trucks, and personal vehicles.

Black check mark icon inside a square, indicating a selection or confirmation.

Storefront & Free-Standing Signs

Make a strong first impression with well-designed storefront signs or freestanding pylon and monument signage.

Check mark inside a square.

Dimensional Lettering & Carved Wood Signs

Bring depth and craftsmanship to your branding with dimensional letters and hand-carved wood signage.

Check mark inside a square.

Window Signage & Perforated Film

Turn windows into marketing space with decals, perforated film, and full-coverage window graphics.

Checkmark inside a square, indicating a completed task or selection.

Fluorescent & LED Backlit Cabinets

Backlit cabinets deliver consistent visibility day and night—ideal for plazas, shopping centers, and street-side businesses.

Check mark inside a square.

Custom Printed Banners

Great for promotions, grand openings, events, and tradeshow use—our banners are weather-resistant and high-resolution.

Black check mark inside a square.

Directories, Menus & Message Boards

Wayfinding signage, menu boards, and programmable message centers—built for durability and easy updates.

Check mark icon inside a square.

Post & Panel Signs

Advertise on the move with custom vehicle wraps and graphics for fleets, commercial vans, trucks, and personal vehicles.

Marcum sign on a gray office wall;

 FAQs About Our Sign Services

  • Can you help me choose the right type of sign?

    Yes. We offer consultations to guide you through options based on your budget, location, and goals.

  • Do you design and fabricate signs in-house?

    Absolutely. Our shop handles every aspect of production, which means better turnaround and consistent quality.

  • How long do signs typically last?

    With proper maintenance, our signs can last 5–15 years or longer, depending on materials and environmental exposure.

  • Do you offer installation services?

     Yes, all signage installations are done by our experienced crew following local regulations and safety practices.


  • What’s your service area?

     We serve clients in Gill, Greenfield, Turners Falls, and throughout Franklin County and Western Massachusetts.


A pizza restaurant,

Let’s Talk About Your Sign Project

If you're ready to upgrade your business visibility with professional signage, Hale Custom Signs Inc. is ready to help. We’ll guide you through every step—ensuring the final product is as durable as it is eye-catching.


Contact us today at (413) 774-5663 or dan@halecustomsigns.com to request your custom estimate.